Strategic Focus Area 5: Outreach and Engagement

SFA,SG,T,Tactic,RP,Status,StrategyGroup,AP,SG_Status 5,1,1,^Develop annual legislative outreach plans to inform and engage key state and federal legislators, members of the executive branch, and their staffs of the benefits of Missouri S&T to the state economy and social well-being.^, ,, ^Increase awareness and support (funding) of S&T’s goals, expertise, and initiatives, and S&T’s awareness of legislative funding priorities^, Jill Warren, 5,2,1,^Foster relationships with national labs.^, ,, ^Increase awareness and support (funding) of S&T’s Goals, expertise, and initiatives, and S&T’s awareness of agency funding priorities^, Kamal Khayat, 5,2,2,^Foster research relationships with peer-universities.^, ,, ^Increase awareness and support (funding) of S&T’s Goals, expertise, and initiatives, and S&T’s awareness of agency funding priorities^, Kamal Khayat, 5,2,3,^Foster relationships with minority serving institutions.^, ,, ^Increase awareness and support (funding) of S&T’s Goals, expertise, and initiatives, and S&T’s awareness of agency funding priorities^, Kamal Khayat, 5,2,4,^Facilitate multi-institutional and industrial collaborations.^, ,, ^Increase awareness and support (funding) of S&T’s Goals, expertise, and initiatives, and S&T’s awareness of agency funding priorities^, Kamal Khayat, 5,3,1,^Formally survey employers annually in collaboration with college deans.^, ,, ^Increase awareness and support (funding) of S&T’s goals and initiatives in student career readiness and S&T’s awareness of employer needs^, Sara Hathaway, 5,3,2,^Assemble recruiters and hiring managers for an annual professional development mini-conference at S&T.^, ,, ^Increase awareness and support (funding) of S&T’s goals and initiatives in student career readiness and S&T’s awareness of employer needs^, Sara Hathaway, 5,3,3,^Provide additional resources and outreach for departments/programs with the lowest positive outcome rates.^, ,, ^Increase awareness and support (funding) of S&T’s goals and initiatives in student career readiness and S&T’s awareness of employer needs^, Sara Hathaway, 5,4,1,^Develop a plan to identify a corporate “front door” for the university.^, ,, ^Increase awareness and support (funding) of S&T’s research goals, expertise, and initiatives, and S&T’s awareness of corporate needs and funding priorities^, Timothy [] Faley, 5,4,2,^Develop a plan to better identify and approach foundations for university support.^, ,, ^Increase awareness and support (funding) of S&T’s research goals, expertise, and initiatives, and S&T’s awareness of corporate needs and funding priorities^, Timothy [] Faley, 5,5,1,^Establish annual engagement forums to communicate the university’s mission, strategic goals, and initiatives to the community. ^, ,, ^Increase awareness of S&T’s goals, expertise, resources, and initiatives in economic development, and S&T’s awareness of local, regional, state business needs, opportunities, and priorities^, Melanie Keeney, 5,5,2,^Enable and support a broad range of campus and community collaboratives with local organizations, businesses, and non-profits that align with university expertise and resources.^, ,, ^Increase awareness of S&T’s goals, expertise, resources, and initiatives in economic development, and S&T’s awareness of local, regional, state business needs, opportunities, and priorities^, Melanie Keeney, 5,6,1,^Expand the teacher lending loan program, based on feedback from the teacher curriculum cohort professional development and school district meetings. ^, ,, ^Increase awareness of S&T’s goals, initiatives, and expertise in K-12 education, and S&T’s awareness of school-/district-level needs, opportunities, and priorities in K-12, and inspire students to attend S&T and pursue STEM and STEM-adjacent fields^, Courtney Jones, 5,6,2,^Annually, create outreach plans for major external K-12 STEM events. ^, ,, ^Increase awareness of S&T’s goals, initiatives, and expertise in K-12 education, and S&T’s awareness of school-/district-level needs, opportunities, and priorities in K-12, and inspire students to attend S&T and pursue STEM and STEM-adjacent fields^, Courtney Jones, 5,6,3,^Annually, evaluate the impact of K-12 STEM outreach and internal S&T reach.^, ,, ^Increase awareness of S&T’s goals, initiatives, and expertise in K-12 education, and S&T’s awareness of school-/district-level needs, opportunities, and priorities in K-12, and inspire students to attend S&T and pursue STEM and STEM-adjacent fields^, Courtney Jones, 5,7,1,^Develop annual plan to share brand pillars and strategies with campus.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,2,^Develop comprehensive content marketing plan.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,3,^Conduct market research and identify target areas based on results and goals.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,4,^Expand media outreach efforts regionally, statewide, and in selected markets.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,5,^Explore communication options for enhanced exposure with alumni and other stakeholders.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,6,^Identify niche areas across campus for potential national exposure and develop media plan.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain, 5,7,7,^Creation of an Office of Outreach and Engagement to provide centralized resources, training, and coordination of outreach and engagement activities campuswide.^, ,, ^Enhance the organizational capabilities to advance institutional communications and boost visibility and reputation^, Cheryl Cain,